PR Plan for Dwight Howard to Handle Yet Another Dwightmare

Dwight Howard is intoxicating. At times in his career, the superstar center has proven to be one of the top players in the game, a physical specimen without rival in the NBA.

And then he opens his mouth.

It's really not clear how he can even fix this self-created mess. He's nearly burned up every bridge he has, with his coaches, his teammates and—most importantly when looking at it from a public relations standpoint—his fans.

If there's any real PR advice to give Howard, it's to shut up and play basketball.

Look, it's a tad unfair to pile on a guy and tell him to shut up and play...

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